About Digital Accounting Evolution Academy
Â
I’m Samantha Davies, and I started Digital Accounting Evolution Academy because “learning the software” on its own isn’t enough. Training in Xero, QuickBooks, Sage or any other tool shows you where to click. What most firms and business owners really need is a way to ''run the business better'': clear processes, stronger controls, and numbers that drive decisions with confindence in daily operations management with being taught the way properly.
The Academy is built to bridge that gap. We use MTD and modern accounting platforms as the framework, but the real work is in how you structure your workflows, your team, and your client relationships so everything runs more smoothly. If you want more than checkbox compliance – you want a finance function that actually supports growth – you’re in the right place.
Â
Who we serve
Digital Accounting Evolution Academy supports both accounting professionals and business owners:
For Accounting professionals
Firm owners who want to modernise and digitise their practice and, at the same time, secure recurring, more passive income by referring clients into structured training instead of providing all the support for free
- Solo practitioners who are tired of doing everything manually
- Small practices that need standardised, efficient processes
- Finance professionals who know they should be more digital but aren’t sure where to start
For Direct Business clients
- Business owners who want to work more effectively with their accountant and stay on top of MTD
- Companies moving to cloud tools like Xero and needing proper setup and day‑to‑day workflows
- Owners and managers who want clear, jargon‑free real life guidance so they understand their numbers and can make better decisions
If you’re running an accounting firm or you’re a business owner who needs to get MTD‑ready and put better financial systems in place, you’re in the right place.